Based in Ballymena, Northern Ireland, Fiddlesticks Fabrics is a patchwork & quilting studio specialising in 100% cotton quilting weight fabrics.
Having sold products successfully on eBay for a number of years, Fiddlesticks Fabrics approached Digital Drive to design a Shopify website. Paying high prices to sell on eBay, Fiddlesticks Fabrics wanted to have more control over their online sales and reduce their eBay fees.
Fiddlesticks Fabrics required a solution that not only looked and performed great but have a backend system that was easy to use, allowing them to manage their products, inventory and orders both in-store and online.
Shopify was a great solution for Fiddlesticks Fabrics as this gave us the opportunity to create a low-cost user friendly website with a quick turnaround time. Shopify has all the standard ecommerce functionality right out of the box offering a great solution within a great timeframe.
The new ecommerce website allows Fiddlesticks Fabrics to reach a much wider customer base, helping them target customers across the UK, Ireland and Europe. With many loyal customers now using their website instead of eBay, Fiddlesticks Fabrics have not only reduced their costs but have greatly boosted sales.